Prepare yourselves.
While other states are dealing with shrinking
populations, Florida is set to overtake New York as the
third most-populated
state by the time the next
census is conducted, said
Bobbi Bowman
of the
American Society of Newspaper Editors.
The United States, as a
whole, has
grown in population between 2000 and 2005 by 5 percent, while Florida has more than doubled
that rate and grown by 11 percent.
Bowman said the impact of such growth
will be felt in all aspects of the newsroom, from sports to entertainment (not
to mention circulation), and must be contextualized for the public to
understand.
"We need to tell our readers about the opportunities to
their pocketbooks, to their communities, to their children, as the population
changes," she said. "We need to explain to people how the world is changing and
why this literally is the best time of our lives."
Demographics are more
than numbers, said Bowman during her seminar Saturday afternoon, titled "Covering
the new Florida: Story ideas in an increasingly diverse community."
"It's
about power, and it is about people," she said.
For example, supermarkets
are a great way to tell what's going on in a community:
- More tortilla
choices are appearing in the aisles
- Tiny watermelons have been
genetically engineered to appeal to single customers
Signs in Fort
Lauderdale Airport, even, are the largest Bowman has seen in any airport.
Most of the growth to the state, at the moment, is from migrating
retirees, Bowman said. We should:
- Expect a point in time when birth and death rates even
out, or perhaps when there are more people dying than are being born.
- Expect
school systems to not grow at the same rate as the population.
However,
Bowman said the biggest event will occur in fewer than 25 years, when
Florida's nonwhite population becomes the majority, joining California,
Texas and Hawaii.
The future is already represented in today's
public schools, where nonwhite students are already a majority in Florida.
Keep an eye on
those education demographics, Bowman said. Education determines income, which eventually
determines property taxes, which pay for services, which determines whether or
not businesses move into a community.
