Wall Street Journal
Why is Dine restaurant in Chicago such
a hit with Yelp reviewers? "One thing that probably didn't hurt: It fed many of the reviewers free," writes
Katy McLaughlin. Dine spent about $1,500 on an event for nearly 100 Yelp members. They were treated to an open bar, duck roulade appetizers and red velvet cupcakes for dessert --
then were given certificates for discounts on subsequent meals.
Where's the hand-wringing over theater critics accepting opening-night tickets, movie...