New York Times
David Carr says CNBC has roughly the same relationship to Wall Street that "Entertainment Tonight" has to Hollywood: boosterish, gossipy and more than a little starry-eyed.
Maria Bartiromo, he says, is a fundamental part of the cable news channel's marketing strategy. "CNBC is riding a comeback, and Ms. Bartiromo is the unchallenged public face of the cable news channel." ||
Bloomberg.com: Media critic
Edward Wasserman says CNBC execs "have obviously been using her and their other high-profile people as brand-creation devices and encouraging them to cozy up to people in the financial community."
