The size of cereal boxes hasn't changed, but the amount of product inside them has shrunk.
MSNBC reports that throughout the food industry, manufacturers are giving customers less for the same price:
Nationwide,
Kellogg Co. hiked its cereal prices last month for the second time this year. A spokeswoman acknowledged that it had reduced the sizes of Froot Loops, Cocoa Krispies and Apple Jacks, among other brands.
General Mills made a similar move earlier this year. NBC News found two boxes of the company's Cheerios cereal on sale in a New York supermarket. Both were $3.39. One was 10 ounces; the newer one was 8.9 ounces.
A price of $4.89 used to get you 32 ounces of Hellman's mayonnaise. Now it gets you 30 ounces. Unilever PLC, which makes both Hellman's and Breyers, told NBC News that its products had been reduced to offset increasing energy costs.
Mouseprint.org recently reported:
The
quart of mayonnaise has gone by the wayside, as has the
three pound tub of margarine. Now it is orange juice's turn. Typically sold by the quart, half gallon, three quart jug, and gallon, we are beginning to see oddball sizes replace the old standard ones.
