As part of an effort to get YouTube visitors using the site for things besides user-made videos, YouTube is expanding its professionally produced offerings as well as increasing investments in its own programs, confirming reports from last month suggesting that the company wanted to add to its exclusive programming.
In a blog post, the video site announced today that it’s adding some 3,000 new movies from studios like NBC Universal, Sony Pictures, and Warner Bros.
“Today, we’re going to start adding around 3,000 new movie titles for rent available to users in the U.S. (more on this in a post later today) that will be accompanied by reviews and behind-the-scenes movie extras,” said Salar Kamangar, head of YouTube, in a post on the company’s blog.
